HOW TO EXPORT TO ITALY
Learn how to grow your business in Italy. Create the strategy for you to be successful in the country.
Why export to Italy?
Italy is the tenth largest economy in the world by GDP volume. Regionally, it is the third largest economy in the eurozone, behind Germany and France.
- 60 million
- Leader in art, fashion and design
- It is also home to Ferrari, Lamborghini, Alfa Romero and Masserati
- Exports more than 650 billion products a year
GROW
INTERNATIONALLY!
How Business in Italy
Italians value personal relationships and may spend time getting to know a potential business partner before doing business with them. So it can be difficult to establish business relationships from outside the country.
To expand to Italy you must take into account the behavior of your potential clients. For whom, in this case, the fashion industry is an important economic engine. It generates more than 90 billion euros in annual revenue and employs more than 600 thousand people.
Opportunities to expand to Italy
Italy stands out as a country highly favorable to international trade thanks to its strategic geographical location, which has positioned it as a crucial point on the trade routes between Europe, Africa and Asia throughout history. This geographical advantage has endured to this day. Furthermore, despite being one of the main exporters in categories such as medicines, vehicles and clothing, Italy also relies heavily on imports for raw materials, basic chemicals and steel products. However, to position yourself in the Italian market you must pay special attention to the following factors:
- High degree of bureaucracy
- Complex commercial regulation
- Different business culture
- Language proficiency requirement. It is preferable to negotiate in Italian
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